Leaving the Base Camp

The Journey of A Bootstrapping Startup that Left Its Comfort Zone and Grew by Hiring a Global Remote Team, Nurturing a Diverse Culture, and Driving Global Growth with No Budget

Leaving the Base Camp reveals the unconventional growth and management strategies Ilma Tiki used to bootstrap MailerLite from a small Lithuanian startup business to a $90 million exit, building a globally distributed remote team along the way.

Ilma’s story proves that you don’t need to move to Silicon Valley, raise funds, and risk it all to grow a startup. Alternative paths aren’t just for lifestyle businesses; you can use them to grow wildly successful companies with millions of users.

The entertaining tale is full of practical advice from Ilma’s 10-year-plus journey. You’ll discover the strategies that helped her scale the company while pioneering an asynchronous and productive remote work culture loved by team members in over 35 countries.