Artist's Statement

Artist's Statement

My formative years unfolded alongside the Singing Revolution—one of the most immersive experiences I may ever have. I still remember standing hand in hand with millions during the Baltic Way, the air charged with hope and the ground trembling with song.

Those early experiences became the invisible architecture of who I am, teaching me that freedom, unity, and imagination are forces that move history when people act with intention.

As a co-founder of a global company, I have learned that meaningful change begins with values—trust, curiosity, and the act of change itself. I treated culture as world-building, creating a remote team that works from 40 countries, has Creative Days and  Joy Budgets to nurture intentional growth. When you build from belief rather than convention, new worlds don’t just appear—they flourish.

My art continues this journey of leaving the base camp—of sensing when comfort turns into conformity and stepping forward with purpose. I work with the invisible: the stories and emotions that shape how we see and connect with one another.

Through participatory rituals and multilingual explorations of untranslatable words, I invite people to get lost together, to use discomfort as a compass, and to rediscover how imagination—and the courage to change—can rebuild the world.

The Singing Revolution (1987–1991) was a nonviolent movement in Estonia, Latvia, and Lithuania that used mass singing of patriotic songs to express national identity and peacefully restore independence from the Soviet Union.
* The Baltic Way (August 23, 1989) united about two million people from the three Baltic states in a 600-kilometer human chain, symbolizing unity, hope, and the collective power that helped bring down the Soviet Union.